June 7, 2018
Ergomotion at High Point Spring 2018
Club Ergo Loyalty Program
The Ergomotion Element adjustable base, which launched in 2017, is sold without legs and is meant to be dropped into an existing bed frame. According to the Santa Barbara, California-based company, the slim-looking deck has a unique construction. Priced from $999 to $1,399, the good-better-best options include zero wall clearance, Bluetooth compatibility and massage. The newly introduced, lightweight fourth model (pictured) is compatible with Amazon Alexa and can be drop shipped. Element adds versatility to retail displays, too, the company says. It can be slipped into any room vignette, instantly adding mattress adjustability.
Designed for smaller, independent retailers in need of marketing support, Club Ergo allows for customization of in-store materials for co-branding of the retail store name, logo and address along with the Ergomotion name. Club members also have access to discounted store branded packaging for Ergomotion promotions.
Club Ergo allows us to strengthen our partnership with retailers and to provide them with a variety of materials to successfully host Ergomotion promotions.
“Ergomotion is an industry leader in the sleep category, and we’re committed to equipping our retail partners with the proper marketing tools for success,” said Gui Peres, director of global sales for Ergomotion. “Club Ergo allows us to strengthen our partnership with retailers and to provide them with a variety of materials to successfully host Ergomotion promotions”.
Benefits of Club Ergo Members
In addition to marketing collateral, Club Ergo members have access to special product pricing, co-op advertising dollars, a listing of Ergomotion’s dealer locator page on its website, and the opportunity to win trips for sales performance.